Gaya APA

Wirtz, Jochen, Lovelock, Christopher. (2022). Services Marketing: People, Technology, Strategy (9th ed). New Jersey: World Scientific.

Gaya Chicago

Wirtz, Jochen, Lovelock, Christopher. Services Marketing: People, Technology, Strategy. 9th ed New Jersey: World Scientific, 2022. Text.

Gaya MLA

Wirtz, Jochen, Lovelock, Christopher. Services Marketing: People, Technology, Strategy. 9th ed New Jersey: World Scientific, 2022. Text.

Gaya Turabian

Wirtz, Jochen, Lovelock, Christopher. Services Marketing: People, Technology, Strategy. 9th ed New Jersey: World Scientific, 2022. Print.